Our story
Everyday tea and coffee, made noticeably better.
Who we are
A new American drink brand
OakGenius serves freshly made tea and coffee. We set out to make a drink that is easy to have every day and noticeably better than it needs to be: good tea, real milk and fruit, and a cup that tastes the same every time.
Our founders spent many years building and running company-operated store chains. OakGenius is built the same way. Every store is run by the company, and every team is trained the same way.
Our name for it
Your nature. Your rhythm.
Nature means two things to us: the natural ingredients in the cup, and the way you like it. Rhythm is the pace of a tea garden and the pace of a day.
A strong milk tea to start the morning. A clean coffee on the way to work. Something bright and sparkling when the afternoon slows down. A pure tea in a quiet moment. There's a drink for each part of the day, and each one is made the way I like it.
Your nature. Your rhythm.What we believe
Six things we care about
Tea first
Organic tea concentrate is the base of everything we make.
The same every time
Measured to the gram by machine, finished by hand.
Your way
Sweetness from 0 to 100%, ice to taste, and oat or coconut milk in our milk drinks.
The facts up front
Every drink page shows its caffeine level, sweetness and key ingredients.
Designed with care
From the woven paper cup sleeve to the deep-blue counter.
A warm hello
The machines do the measuring, so our team has more time for you.
Our menu
Four colors, one for each family
Milk tea is red, coffee is ice blue, fruit tea is yellow and pure tea is deep navy. Each color makes a family easy to spot on the menu and in the store.
Our stores
Small, bright and part of the street
Each store is designed for the street it stands on, with a deep-blue counter, clear cups that show off every drink and plenty of daylight.
Store design
Your nature. Your rhythm.OakGenius